LEVERAGE THE BLACK ENTERPISE SOCIAL MEDIA MARKETING PLATFORM TO PROMOTE THE WASHINGTON OPPORTUNITY KAPITAL ENTERPRISES (A WOKE CDFI) COMPLETE INTEGRATED KAPITAL NETWORK PLATFORM
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Leveraging Colin Kaepernick’s #10for10 Million Dollar Pledge Challenge (kaepernick7.com)
Colin Kaepernick has completed his $1 million pledge. The former pro footballer vowed back in 2017 to donate $1 million and all proceeds from his 2016 NFL season jersey sales to organizations working in oppressed communities. And when he got to his last $100,000, he asked several celebrity pals to join in.
By Wednesday, Jan. 31, Kaepernick had completed his 10 for 10 challenge, which was launched to round out the end of his $1 million pledge. Celebs like 23-time Grand Slam champion Serena Williams and rapper Meek Mill all contributed to the effort. On days seven and eight two donors contributed — Chris Brown with Jhené Aiko and Joey Bada$$ with Nick Cannon.
During the process, celebrities chose the organization they wanted the political athlete to donate to, offered a donation of at least $10,000, and Kaep matched them each day in $10,000 increments.
The final round went to Usher’s H.O.M.E organization to benefit single mothers in Lithonia, Ga.
“Thank you, brother,” Kaepernick says in a Twitter video. “We love you.”
“You did it, you have raised a $1 million,” Usher says in the video. “I’m happy to be a part of the completion of that $1 million. Everyone that has done something around this is amazing. This is a collaborative effort. As a result of us helping each other, we all become stronger.”
LEVERAGING Colin Kaepernick’s #10for10THE PRO ATHLETES CDFI FUNDING MODEL